PHD Marketing unveils its new identity, Think B2B Marketing, marking a decade of growth and evolution.
- The rebrand reflects a commitment to addressing modern B2B challenges with strategic marketing solutions.
- Joanna Stephenson recounts the journey from a small team to an international agency with over 20 employees.
- The agency positions itself as a partner that understands the intricate needs of B2B companies.
- Think B2B Marketing aims to leverage its expertise for future growth and industry leadership.
PHD Marketing, based in Wakefield, has undergone a full rebrand to become Think B2B Marketing as it celebrates its tenth anniversary. This change signifies the agency’s significant growth and shift towards addressing the complex needs of contemporary B2B companies.
Joanna Stephenson, Managing Director, shared insights into the agency’s evolution, recalling the initial frustration with marketing partners who lacked industry understanding. Motivated by this gap, she founded PHD Marketing with a vision of merging industry-specific knowledge with marketing prowess.
Over the past decade, what began as a small team of three has expanded into a workforce of over 20, serving more than 40 clients on a global scale, including some of the leading companies in their sectors.
Stephenson highlighted that the rebranding to Think B2B Marketing is not merely a change in name but a reinforcement of their strategic and result-oriented marketing practices that are deeply rooted in expertise. The agency strives to deliver impactful campaigns by deeply understanding their clients’ industries and needs.
The transformation is seen as a commitment to continued growth and adaptation, enabling the agency to remain a steadfast partner in the B2B market. Stephenson emphasised their readiness for the ‘next phase of their growth journey,’ underlining the agency’s strengths and envisioning future accomplishments.
PHD Marketing’s transformation to Think B2B Marketing marks a new chapter of strategic growth and industry focus.